An advocacy group has called for "Skip Starbucks Saturday" this weekend--a nationwide boycott on August 24, to pressure the coffee giant to amend its current policy, which allows customers to carry loaded guns into Starbucks stores where permitted by state law.
"Many moms are unaware that if they take their children to Starbucks, their children may be standing next to a customer who has a loaded weapon," says Shannon Watts, founder of the non-profit group Moms Demand Action for Gun Sense in America. She says the group hopes to gather 25,000 signatures to ban guns at all U.S. Starbucks stores. She hopes to personally present the signatures to Starbucks CEO Howard Schultz.
The boycott is an attempt to place the world's biggest coffee chain - which prides itself on consumer advocacy - in the middle of one of the nation's hot-button social issues. Most major companies work to steer clear of such issues for fear of antagonizing customers. The boycott is a bid to force Starbucks to re-think its current policy, which it has previously said is gun-neutral, but which anti-gun groups have tagged as pro-gun.