Americans To Spend $18.6 Billion On Mother's Day Gifts

5:18 PM, May 13, 2012   |    comments
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Greensboro, NC -- The average American will spend $152 dollars on mom this Mother's Day, up from $140 last year, the National Retail Federation reports.

Where's all that money going? The NRF says two-thirds of people surveyed plan to buy mom flowers this weekend, more than half of consumers will take her out to dinner or brunch and a third of respondents will buy their moms a new blouse or sweater. The NRF says 13 percent of consumers will buy mom a new tablet or digital camera. And trips to the spa help push the total we'll all spend on mom to $18.6 billion dollars. That's an eight percent increase over 2011.

But what sort of gifts do moms appreciate the most? We asked that question on the WFMY News 2 Facebook page and some of the answers we got don't cost a thing.

Joyce Marie wrote that she'll be happy with "just a phone call." Cathy Vanhoy is looking forward to "time [spent] with my son and mother." And Pamela Denise Hinchee wrote that she loves "gifts that my girls make for me."

Click this link to join the conversation on Facebook. And whatever you're doing to mark Mother's Day, post pictures there or email them to

Related: History of Mother's Day

WFMY News 2

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