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Popcorn Makes Advertising Less Effective

Popcorn shields viewers from the effects of advertisements in the movie theater, according to a study by the University of Cologne. Lisa D'Souza explains the power behind the crunch.

http://www.digtriad.com/video/2743467046001/1279751355001/Popcorn-Makes-Advertising-Less-Effective http://cdn.newslook.com/5d/5d5b2851886029cf2971cf74492a4bb8/images/frame_0018.jpg Popcorn Makes Advertising Less Effective Popcorn shields viewers from the effects of advertisements in the movie theater, according to a study by the University of Cologne. Lisa D'Souza explains the power behind the crunch. Lisa D'Souzalifestylenewslookentertainment 01:04

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