GREENSBORO - The Greensboro Police Department, in conjunction with other local law enforcement agencies, will launch a "zero tolerance" enforcement project Tuesday morning to crack down on traffic violations along an 11-mile stretch of Wendover Avenue in Greensboro.
Beginning around 6 a.m., more than 20 officers from the Greensboro Police Department, along with authorities from the Guilford County Driving While Impaired Task Force, the North Carolina State Highway Patrol, Guilford County Sheriff's Office and NC A&T State University Police Department, will issue citations or other warranted punishments for all traffic violations between Penry Road and Bridford Parkway along Wendover Ave. The speed limit on that road is 45 miles per hour, and drivers are in violation of North Carolina state law for going even just one mile per hour over that speed limit.
Greensboro Police Department officer J.B. Price, who helped spearhead the project through his position with the department's traffic safety unit, told News 2 Tuesday drivers need to be mindful of always pulling over to the right side of the road when law enforcement pulls up behind them.
Besides speeding, officers will target other traffic offenses, including texting while driving, failing to wear a seat belt, drunk driving and other means of distracted driving. The motive behind the increased enforcement centers on how deadly and damaging accidents at the site have been in recent years.
This year in Greensboro, the Greensboro Police Department said 11 traffic accidents have killed 14 people-five of whom were pedestrians. In the past two years, six people-including two pedestrians-have died in accidents on Wendover Ave. Police also responded to 811 motor vehicle crashes on the road, and 47 percent of those crashes resulted in reported injuries.
Greensboro Police Department public information officer Susan Danielsen told News 2 the project will cost no additional money to taxpayers, as the city is instead is allocating existing resources and will have on-duty officers patrolling the road.
Danielsen said though the "zero tolerance" enforcement ends in October, efforts to crack down on traffic violations on Wendover Ave. will continue with selective enforcement.
News 2 will be on top of the story and providing updates as the project begins.